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Light Middle East - GRIP for Exhibitors - stage image

Business opportunity beyond geographical boundaries

Light Middle East gives an opportunity to all its participants to reach a much wider audience not just at the physical event but also on the networking platform to reach out to beyond traditional geographical boundaries.

After completing your onboarding process with your sales representative, the logins for the networking platform would be shared once it’s live.

Here’s a snapshot of what to expect on the platform:

Frequently asked questions

Below are listed some of the common questions or doubts any exhibitor of Light Middle East might have in their mind. For any other query aside from the ones listed below, please reach out to us at light@uae.messefrankfurt.com

Light Middle East virtual networking event will take place from 28th September – 7th October on an AI-powered and award-winning networking platform while the physical event will be from 28th – 30th September 2021.

The virtual expo will run from 09:00 - 18:00 (GMT+4) United Arab Emirates

There are two possible ways of becoming an exhibitor (virtual or hybrid)

Fill in the exhibitor enquiry form and our sales representative will get in touch with you to sign the contract. For more information please see here.

Once the form is completed, you will receive an email from us with your login details and a link to the virtual expo after the platform goes live.

We have partnered with an AI-powered, award-winning networking platform to bring this virtual expo to you. The link for Light Middle East’s virtual networking platform is available here: https://lightme.messefrankfurtme.digital

Upon your first login, the platform asks for you to review or update your profile on the platform. It collects demographic information such as your Job function, Industry, categories of products you are interested in as well as your main objectives of attending the show. This information is used by the system to bring up recommendations of exhibitors, representatives, sessions or products that match your preferences.

On subsequent logins, if you want to further edit or enhance your profile, go to the virtual expo platform and click on Profile (top right corner) on the menu bar. Here you can upload a photograph, include a headline (visible to other participants on first glance) and provide a summary.

As an exhibitor, you have access to Teams located on top right corner of main menu bar. This area allows you to update company profile, upload products, and manage incoming leads as well as meetings and schedules across your team of colleagues.

Inside Teams, you will have access to Company Profile under ADMIN section on left panel. Here you can upload your company logo, add a headline, embed a video and sales brochure. You must also fill in your product sector, category and type so that your company gains more visibility and better matches on the platform.

Inside Teams, click on Product under ADMIN section on left panel. Now click on Add Product which allows you to upload an image, headline, categories and description to your product.

Relevant products help your company reach visitors who are looking to procure or discuss about similar products via recommendations.

Inside Teams, click on Team Members under ADMIN section on left panel. Here you can invite members, who will get an email invite to join this Team and automatically establish them as exhibitor representative of your company.

As an exhibitor representative, you don’t have a limit to the number of meetings you can have on the platform. However, you are not allowed to have more than 20 pending meetings requests at any given point of time.

When logged into the platform, Event Agenda – which is a list of all sessions, is available from two places. On the home-feed, click on the block for Event Agenda. Alternatively, you go to Event agenda from under Schedule on the left panel.

Here, you can filter sessions based on Track, Room location or Date. Once you’ve found a session you’re looking to attend – either click on the calendar icon from top right corner of the session card. Or click on the session, where you can learn more about the Speakers, read session summary and Add the session to your calendar.

Please note, the session gets added to your schedule within the platform, and a reminder is sent out 10 minutes before the session is about to go live. Likewise, you may also choose to view a recording of the session after it’s run from the same session page.

Before you start networking ensure, you have completed your individual profile, the system then uses your information to show a variety of recommendations.

To begin networking, you may head to left panel on homepage.

Recommended for You: this area is where the system will show exhibitor visitor contacts, or sessions that match your profile preferences. Each day, as new visitors join the platform, you will notice your recommendations keep updating automatically.

Interested in You: This generates a list of all those contacts who have shown interest in your profile and are looking to form a connection

My Connections: This is a quick list for you to view all contacts with whom you have formed a virtual connection. A Connection is formed when interest is shown by one contact and has been accepted by the other.

My ‘Interested’ List: This is a list of all contacts that you have shown Interest in. Those contacts get notified of your interest and may choose to accept your Interest (in which case a Connection is formed) or choose to Skip your interest.

My ‘Skip’ List: This is a list of all contacts that you have Skipped while networking. It allows you to revisit and consider connecting with someone later, whom you initially had lesser interest in.

In addition, you can also view a full list of visitors, exhibitors, exhibitor representatives, Speakers and Products that are available for networking on the platform by going under those specific lists on the left panel.

As an exhibitor you have access to viewing all attendees, exhibitors, exhibitor representatives, products, sessions and speakers available on the platform.

Are you still facing issues on the platform?

If you are already an exhibitor on the platform and are still facing issues, please contact us on light@uae.messefrankfurt.com